Heatmap Analytics
Drive more conversions on your website through data-driven heatmap insights.
Boost Website Conversions
Heatmaps are a visual representation of user behaviour on a website, showing where visitors click, scroll, and interact the most. They help to identify areas of interest and potential friction points.
Our heatmap analytics trackings provide valuable insights into how users interact with your website by visually representing their clicks, scrolls, and engagement patterns. By tracking visitor behaviour, heatmaps highlight which areas attract the most attention and which elements are being ignored.
This data-driven approach helps businesses optimise their website layout, improve user experience, and refine call-to-action placements for higher conversions. Whether it’s an eCommerce store, service-based website, or landing page, heatmaps allow you to make informed design and content decisions that drive more engagement and sales.
Increase Conversions with Data Driven Analytics
How much does Heatmapping cost?
The cost of heatmap analytics will depend on a few different factors, including targeted web pages, devices, goals and objectives.
To discuss how best to apply heatmapping for your business, as well as accurate costs, please contact us for a free consultation and quotation.
Client Testemonials
Savannah
- Sydney
“Great website! Great logo! Super happy and customers comment all the time. ”
Magic Wand
- Brisbane
"I highly recommend DigitUX for any web related services, Jayne is super friendly and understands the vision I required for my business. Very happy and impressed with the outcome and will continue to use in the future!"
Lincoln
- Brisbane
"We just had our website redone but it made no difference to our lack of conversions. Rather than waste any more time, we started working with DigitUX. Using their heatmap software, Jayne helped us to see key areas which were underperforming. Since then we have seen 8% growth in our enquiries and are working on more refinements.
I would highly recommend this if you aren't seeing website conversions👌"
Colleen
- Sunshine Coast
"DigitUX helped us get a brand new website up with profressions email addresses. Very impressed. Would recommend. "
Bronwyn
- Sunshine Coast
"As a small business owner I don't have a big budget but knew I could get more customers from my website. Conversion strategy optimisation from Digitux helped us greatly with this. Very satisfied and finally getting enquiries through our website I would expect."
Savannah
- Sydney
“Great website! Great logo! Super happy and customers comment all the time. ”
Magic Wand
- Brisbane
"I highly recommend DigitUX for any web related services, Jayne is super friendly and understands the vision I required for my business. Very happy and impressed with the outcome and will continue to use in the future!"
Lincoln
- Brisbane
"We just had our website redone but it made no difference to our lack of conversions. Rather than waste any more time, we started working with DigitUX. Using their heatmap software, Jayne helped us to see key areas which were underperforming. Since then we have seen 8% growth in our enquiries and are working on more refinements.
I would highly recommend this if you aren't seeing website conversions👌"
Colleen
- Sunshine Coast
"DigitUX helped us get a brand new website up with profressions email addresses. Very impressed. Would recommend. "
Bronwyn
- Sunshine Coast
"As a small business owner I don't have a big budget but knew I could get more customers from my website. Conversion strategy optimisation from Digitux helped us greatly with this. Very satisfied and finally getting enquiries through our website I would expect."
John
Melbourne
"A big thank-you to DigitUX! They have helped us achieve and maintain Google page #1 rankings, more high-quality leads and more conversions. They have also been incredible through this whole covid-19 saga, helping us maintain a strong presence and new customers. Thank- you again."
Rachael
Brisbane
"DigitUX have been the driving force behind us reaching multiple rankings on Google. I would love to highly recommend this business to anyone searching for affordable digital marking. Their team are expertly skilled and super friendly. Thank you DigitUX!!"
Annette
Sydney
"We decided to automate our invoicing system and weren't sure what to expect. The result has saved us at least 4 hours each week. Currently working on more automations with DigitUX 🙂 "
Safe & Sound Storage and Removals
Melbourne
"We've been calling upon Jayne for nearly a decade for all our SEO, website and digital marketing services and can't rate highly enough. If you need somebody reliable that gets the job done - ask for Jayne!"
John
Melbourne
"A big thank-you to DigitUX! They have helped us achieve and maintain Google page #1 rankings, more high-quality leads and more conversions. They have also been incredible through this whole covid-19 saga, helping us maintain a strong presence and new customers. Thank- you again."
Rachael
Brisbane
"DigitUX have been the driving force behind us reaching multiple rankings on Google. I would love to highly recommend this business to anyone searching for affordable digital marking. Their team are expertly skilled and super friendly. Thank you DigitUX!!"
Annette
Sydney
"We decided to automate our invoicing system and weren't sure what to expect. The result has saved us at least 4 hours each week. Currently working on more automations with DigitUX 🙂 "
Safe & Sound Storage and Removals
Melbourne
"We've been calling upon Jayne for nearly a decade for all our SEO, website and digital marketing services and can't rate highly enough. If you need somebody reliable that gets the job done - ask for Jayne!"
Devon
Perth
“Jayne helped us to automatically add website leads into our CRM system. This has been a major time saver and frees us up for more important tasks.”
Tineke
Sydney
"We can highly recommend Digitux as we are able to focus on our own business whilst Digitux does the marketing. If you want no-headache digital marketing with website optimisation, Digitux is the place to contact! Best customer service as well as high-level reporting! Great value for money!"
Dean
Melbourne
"We have been customer of Digitux for approximately 10 years and cannot speak highly enough of the service that Digitux provides. Dealing with Jayne is always a seamless process with nothing being too hard and all enquires are answered and problems solved."
Les
Melbourne
"Digitux have provide excellent service for all web related products. There knowledge and ongoing support for our web presence has been outstanding and we highly recommend them for any online requirements."
Devon
Perth
“Jayne helped us to automatically add website leads into our CRM system. This has been a major time saver and frees us up for more important tasks.”
Tineke
Sydney
"We can highly recommend Digitux as we are able to focus on our own business whilst Digitux does the marketing. If you want no-headache digital marketing with website optimisation, Digitux is the place to contact! Best customer service as well as high-level reporting! Great value for money!"
Dean
Melbourne
"We have been customer of Digitux for approximately 10 years and cannot speak highly enough of the service that Digitux provides. Dealing with Jayne is always a seamless process with nothing being too hard and all enquires are answered and problems solved."
Les
Melbourne
"Digitux have provide excellent service for all web related products. There knowledge and ongoing support for our web presence has been outstanding and we highly recommend them for any online requirements."
My Physio
Brisbane
"• Quality Affordable service.
• Creates new strategies and finds the most effective ways to improve online performance.
• Definitely recommend DigitUX to others."
Sherie
Brisbane
"OMG Jayne Did such a incredible job on my website I couldn’t have asked for better person thank so much. I will be spreading the word that’s for sure. My sister and I are just over the moon.... 10 out of 10 😀😀 Thank you"
Robertson
Melbourne
“We knew we wanted to automate some of our processes but didn't know how. After speaking to DigitUX they showed us exact areas where we could do this. After 3 months in place I can honestly say it's been a game changer for our business. Currently looking at more opportunities. ”
Stephen
Gold Coast
“We've been extrememly satisfied with the quality services Digitux provides and know that they are always there to help when we need.”
My Physio
Brisbane
"• Quality Affordable service.
• Creates new strategies and finds the most effective ways to improve online performance.
• Definitely recommend DigitUX to others."
Sherie
Brisbane
"OMG Jayne Did such a incredible job on my website I couldn’t have asked for better person thank so much. I will be spreading the word that’s for sure. My sister and I are just over the moon.... 10 out of 10 😀😀 Thank you"
Robertson
Melbourne
“We knew we wanted to automate some of our processes but didn't know how. After speaking to DigitUX they showed us exact areas where we could do this. After 3 months in place I can honestly say it's been a game changer for our business. Currently looking at more opportunities. ”
Stephen
Gold Coast
“We've been extrememly satisfied with the quality services Digitux provides and know that they are always there to help when we need.”
Heatmap FAQS
What is a heatmap in website analytics?
A heatmap is a visual representation of user behaviour on a website, showing where visitors click, scroll, and interact the most. It helps identify areas of interest and potential friction points.
How do heatmaps work?
Heatmaps collect and analyse visitor interactions on your site, displaying data using colour-coded overlays—warmer colours (e.g., red, orange) indicate high engagement, while cooler colours (e.g., blue) indicate lower activity.
Why should I use heatmap analytics for my website?
Heatmaps provide insights into how users navigate your site, helping you optimise layout, improve user experience (UX), and boost conversions by addressing usability issues.
Can heatmaps help improve website conversions?
Yes! By identifying which areas attract attention and which are ignored, you can make data-driven adjustments to improve calls-to-action (CTAs), forms, and content placement for better conversions.
Are heatmaps useful for mobile website optimisation?
Absolutely. Mobile users behave differently from desktop users, and heatmaps can reveal usability issues specific to mobile layouts, helping to enhance mobile responsiveness.
How do heatmaps improve website design?
By showing which elements users engage with, heatmaps help refine site navigation, content placement, and overall design to ensure a better user experience and increase conversions.
How do I know if my website needs heatmap tracking?
While any website can benefit from heatmap analytics, it can be particularly useful if you’re experiencing low conversions, high bounce rates, or poor engagement. Heatmaps can help diagnose and resolve these issues by showing what’s working and what’s not.
